What Is Bum Marketing

Do you ever wander how some sites get top rankings in the main search engines and others do not? Well of course you do. The reason being is that these sites adhere to a system that the search engines love and in return give these websites higher and better rankings in their listings. There are 7 key ingredients that if implemented properly will produce the desired results for you and your website marketing. They are:

Step 1: Advantages of a keyword rich domain name

Does your domain name affect your search engine ranking? In my experience, the domain name has an enormous impact. However, this is certainly important if you are creating a new site and attacking a competitive market. However many of you will already have sites up and running that do not contain a keyword rich domain name so do not worry as it is more than possible to rank highly without a keyword rich domain name. One variable that modern search engines consider when determining which of the thousands - or millions - of results should be presented in the top slots is definitely the domain name of the site. The main advantages of having keywords in your domain name are that you can legitimately include them in contact details and links to other sections of your site and the title of your site. What someone may consider a good domain name and what in reality is in most instances 2 different things. Now I will give you an example of this:

Mr. Smith is creating a site that is going to sell vacuum cleaners. His business name might be Smiths machines and logically he may have that specific domain. However it would be more advantages to have a domain name containing the term vacuum cleaners. For example vacuumcleaners4u or vacuumcleanersstore depending on what is available.

Finally I would like to add please take into consideration where you host your site. If you have a site selling predominantly to the UK or US market you should make sure that the site is hosted in that country. So if a have a site hosted in the US but you are targeting the UK it is not in your interests to have it this way as the search engines will perceive it as a US site.

Step 2: Importance of the Title & Meta Description Tags

Every page title and Meta description on your site is enormously important, from the point of view of both the search engines and your readers. Always use your top keywords in each one of your web pages - it signals to the search engines as well as your readers what that page are about. Firstly in the title tags of your page you should use your top 2 or 3 keywords or phrases. If you are unsure what a title tag is, it is clearly visible at the top of the browser window. The title tags are incredibly important. As I said before it signals to the search engines what the page is about. In my opinion the title tags should not exceed 75-80 characters.

Secondly the Meta description tag tends to get overlooked far too much. It's one of those SEO things that usually get left to the last minute. Like the title tag a descriptive Meta tag signals to the search engines and your readers what that page is about. When someone does a search on Google they'll scan through the page titles and descriptions. Search engines, especially Google, will display the description you wrote in the Meta description if the search term being used can be found exactly in the Meta description you wrote. If you do not do this Google will crawl your site and just take the first bit of content it finds and place it there. By thinking out the outlay and terminology you use in the Meta description tag you can boost your rankings. With regards to length I would not exceed 200 characters.

And thirdly the Meta keywords. Personally I do not believe that search engines give this area the credence it once did. In the past people would just cram this area with as many keywords that they could find related to their site but this just does not work anymore. However, this area should still not be avoided. My recommendation would be to place your keywords in this area but do not exceed 250 characters in length.

Step 3: Keyword Density, Content & Blogs

In simple words, keyword density is the ratio of the word that is being searched for against the total number of words appearing on a given web page. If your keyword occurs only 2-3 times in a page of 500 or more words, obviously it has a lower keyword density than a keyword that would occur 8-10 times in a page of similar length.

As far as search engines are concerned, if a particular keyword has a higher density on a particular web page, then the chances of that page obtaining a much better search engine ranking increases almost exponentially. Not all search engines compute or evaluate keyword density in the same way and most have their own proprietary algorithm for calculating the average density of a keyword.

The placement of keywords, in any number of locations on the page, has different results in the various search engines as well. Hence, you should try to write sentences that use your important keywords and key phrases. My recommendation if we are looking at percentages would be no more than 3% of the wording should be the same. However in our testing this area really is not definitive as we have seen sites rank for a specific key term that only appears once on the page also sites that have a keyword far too many times on the page. What has worked for us is to keep it very much within reason and you will not go far wrong.

Secondly, Content. Content is absolutely crucial to the success of ranking and search on all search engines but especially Google. The higher quality and relevancy of the content not only will increase your rankings but also gives you a far better chance of ranking highly for what we call the "long tail search". You may have all your main keywords and terms figured out but ultimately we have no idea what phrase someone will actually search under using these keywords. It could be for example if they are searching for "health insurance" they may well just type in "health insurance" or they may type in "health insurance in the uk for a family". If your content contains these words or phrases that are identical or related you have a much better chance of ranking highly and thus getting more qualified traffic to your site. I would say that on a new site that content should start off at no more than 10 - 20 pages and grow slowly. Google will take note of a site that appears with hundreds of pages out of nowhere and initially view at as "unnatural" so grow your content slowly and make it unique and original.

Thirdly we need to look at "blogs". This is a massively overlooked area by most people marketing on the net. The two main places you can go to set up with a blog are either at blogger or Wordpress. Personally I would recommend Wordpress. Here you can create a blog that has so much Flexibility. The choice of alternative plugins that can be placed on a wordpress blog is amazing and all designed to be SEO friendly. Also it can hosted on your own server so it becomes integrated with your own site. Search engines love blogs because of new original content being added on a regular basis. This area really is a whole topic on its own but I highly recommend that you research this and utilize it.

Step 4: Headings

The heading tags will make your headline bolder so it will stand out and will be recognized as important by the search engines. When writing your headings, include your main keywords in the headings. Be as specific as possible to increase your chances of being listed in a reasonable spot in the search engines. For Example. You have a site selling Plasma TV's. You want to explain to your reader about different brands of Plasma TV's so in the heading you could put PLASMAS TV BRANDS. This will be in bold and larger font size this signaling its importance.

Suggestions:

Use keywords that relate to the page content in your heading tags
Have your keywords occur early in the tags
Use multiple H2 and H3 tags where appropriate

Step 5: Filenames

One of the simplest methods to improve your search engine optimization is to look at the way you name your files. Google give lots of importance to file names. You should think what are you going to put in your web page and then give it a relevant file name. How important is your filename? When you do a search in the search engines, most of them will highlight keyword(s) in your filename or your directory path. In other words Google is signaling the importance of filenames by highlighting it. For example if you have a site that sells electrical goods called electricalappliances the page that promotes washing machines should read in the file name electricalappliances.com/washingmachines.htm This is telling the search engine exactly what that file contains. This area is missed so many times but is a simple thing to do and helps your rankings. So please take this into serious consideration.

Step 6: Anchor text

Very simply Anchor text is the text (title) that appears within your hyperlink. Anchor text tells the search engines about the content of your web pages - what the page is about and how others perceive it. In essence, the anchor text is about the relevancy of your webpage based on a keyword. Therefore your anchor text should always be completely relevant to the landing page (destination page) and should contain your keyword or keyword phrase. For example. On a site www.electricalappliances.com the link that takes you to the washing machine page should read "washing machines". Also on the plasma TV site the link that would take you too SONY plasma TV's should have the anchor text SONY PLASMA TV.

Step 7: Quality incoming links

Inbound links are links from other web sites that point to your web site. The number and the quality of inbound links has become one of the most important ranking factors in Google, Yahoo and MSN Search. It's a simple principle: if Site a links to Site B then it is seen by the search engines as a recommendation; that Site A is 'recommending' Site B. The text that is used to link to your website is also very important (especially to Google). Try to include your keywords or phrases into the text that is linking to your site.

Now comes the most important part. Google ranks all pages on the internet by a system of page rank, commonly called PR. This ranges from 0 - 10. An incoming link from a page with higher PR counts several times more than a link from a lesser PR page. So the more links you have from higher PR pages the better is the chance of ranking highly in Google and other search engines. You build links gradually over a period of time. This is more prevalent with a new site rather than an aged site. This is because Google prefers to see steady natural growth. Of course how quickly you can rank because of this is really down to the market and competition you are up against.

Finally SEO is crucial to the success of any business online. The great thing about the internet is that it really is a level playing field. So there is nothing stopping you from ranking highly for a given keyword or phrase against even the biggest of companies.

For further information and advice please visit SEO Strategies.

Do you ever ask this question? What do search engines want?

Here is why it is important to know what Google wants. First of all make friends with search engines and never ever try to cheat them.

The answer to get better rankings is simple give search engines what they want. Now I mentioned Google, because most of the time it is better to focus on get rankings in Google.

If you give search engines what they want, they reward you. They usually want to give their customers, who are the people using the search engines, the most accurate results and please them in every way.

It means you need to create a decent website as well. See what your customers want exactly and give them that on your website. If they want to learn create some articles, not just sell them a bunch of affiliate products.

You make more money, by pleasing your visitors and at the same time you are pleasing search engines. They love it because thanks to your amazing website they can provide their customers with great search engine results. That is how they reward you of course, by improve your rankings.

That is just one factor to improve search engine rankings. However I did not say, do that only and you get top rankings.

The saying, content is king on the Internet has a lot to do with this too. Most often search engines want content, because most people are looking for content. If the majority of people used the Internet to find videos, then probably the saying would be, videos are king on the Internet, and probably search engines would love websites with videos not content.

That is the reason why adding content is important. It does not mean you flood your site and homepage with content. You can add content by creating a blog, a section for articles, a forum, hire ghostwriters from freelancing websites, swap articles with other webmasters, hire someone to write articles on your blog and many other methods.

We internet marketers certainly do not create content because we love to write. We prefer playing tennis, golf or watching TV, but we do it to please our visitors and the search engines.

Many webmasters heard the so called duplicate content theory. Basically this created panic. The only people who remained getting results and improving their business, are those that have experience and ignored this theory. Simple because there is a new theory all the time, and in most cases it is just theory, but on forums they spread like wildfire, and new webmasters are the first to make sure they avoid this new epidemic.

You just have to research and discuss the theory with honest webmasters who have lots of experience and contacts, who can easily tell you if it is a myth, or if maybe the theory is genuine

Test results show that even if there is an exact same article like yours on a thousand different websites, your site, page or anything else will not get banned. Your rankings will not drop. If you want to place an article from another website on to yours, it is a good idea however to give credit to that website, by placing a link to it.

So remember to give search engines what they want, become their friends and see what they are up to so they reward you with better search engine rankings.

Discover how Karl Sultana improves search engine rankings in his good as gold, brand new seo optimization ebook.

In article marketing, finding a topic to write your article about can be hard and difficult. Trust me, I know. Sometimes you get stuck and can't think about what to write about next. Do not panic! This is perfectly natural and everyone goes through it. Even article marketing gurus. So to help you out with your topic search, here are some wonderful tactics that will help you find out the perfect topic for you.

• Socialize with your niche and see what they're talking about. If you've run out of ideas, this can be a great way to get some new ones. Find out what your niche is talking about and what they want to know. When you've heard some things that they want to talk about, leave that in a word or notepad document and look for more. Keeping a topic journal can be very useful.
• Keeping a topic journal can work great for your article marketing topic search. But if you don't write a topic journal, your writers block might actually last longer than someone who hoes have a topic journal. If you don't have one, make one. Start writing down different topics that you can talk about in your articles, and then keep searching. The key to this, is to keep logging. Log all of your new topic ideas, that ways you can go back to it as a reference to get some new information out of.
• If you already have a topic, take that topic and split it up into sup topics. Then break those sub topics into even more sub topics. Than again. Keep doing it until your think that you can't do it anymore. This way you'll never run out of topics to write your articles on. But this only works if you dedicate yourself.

These strategies, when used a lot, can be very powerful! Use them to your advantage!

Looking for some new internet marketing tactics? Don't worry, I have tons. Check out my website at http://www.marketingentity.com

Current version of Microsoft Dynamics GP, successor of Great Plains Software Dynamics and eEnterprise is 10.0. The latest version, supporting old DB platforms: Ctree and Btrieve was Great Plains Standard 7.5. Due to the fact that Microsoft Business Solutions deploys annual enhancement program requirements, if customer is not paying annual fee, it loses the option to get new version registration key and places itself in higher cost brackets for support cases, if support placed through MBS tech support department. In this small article we give you highlights on supporting GP on Pervasive SQL and Ctree:

1. Ctree - what is it? This is and was free DB platform, which is not supporting SQL client-server platform, and rather the Ctree workstation handles the request on file level, making request and listening the response from the server through Windows (or Macintosh) operating system mechanisms

2. Btrieve - what is it? Btrieve Technologies was acquired by Pervasive Technologies, this is why it is also known as Pervasive SQL (2000). In comparison to Ctree Pervasive SQL has Server side component, which helps you to expedite response from the remote computer, or server. In our opinion, as a lot of time gone since GPS and its successor Microsoft stopped support both Ctree and Btrieve - the performance is probably not as critical as it was used to be. Today the question is about how to recover, move to different server, upgrade from these old versions to latest GP 10.0

3. Location Translation "Breaking Through". This topic is one of the most popular in the internet chats, where modern GP consultants say that they have no idea on what location translation is and how to move old Ctree GP to new computer. Location Translation was a key concept for Great Plains Dynamics Dexterity architecture and you should look for professionals who are familiar with this cornerstone.

4. Upgrade Path. The best approach is upgrade from GP on Ctree to current version of Microsoft Dynamics GP 10.0 on Microsoft SQL Server 2005. Upgrade include the migration step where we need to deploy migration tool.

Andrew Karasev, Pegas Planet author: http://www.pegasplanet.com , Andrew Karasev is technical writer, video journalist for Pegas Planet, subdivision of Alba Spectrum Group http://www.albaspectrum.com , Taisia Karaseva is Pegas planet CEO and concept author. You can submit article, press release or video news at http://www.pegasplanet.com/SubmitNews/SubmitNews.aspx

Search engine optimization is the most innovative and popular that can be used for promotion on the web. Everybody cannot be an expert in implementing several things at a time. So the best way to take care of the SEO aspect of any business is to hire the services from a professional SEO firm to handle the work efficiently in the proper manner. Any business owner would love to implement strategies that help him in making huge profits. However the only thing which they need to take care about, for SEO strategies they are undertaking is to ensure that they get the work done by the best SEO firm that is operating in the market. Only an expert will have a good reputation and due to the professional qualification the SEO firm will be better equipped to deal with any issues that are involved with this process.

SEO firm will take care of the different aspects that are connected with the whole search engine optimization process to help your business be popular on the web. The first thing that an SEO firm will have to take care of is the content that is present on the site. Keyword research is a vital element of search engine optimization and SEO firm must be in a position to do this by making use of the latest technology. It is based on these keywords that the whole search engine optimization strategies are carried out. In fact keyword research is the base of successfully undertaking any SEO strategy. Make sure that you have a copywriter to write content for your site. If you do not have appropriate, accurate and updated content on your site, chances are you may end up losing visitors.

Web usability and designing is one issue that needs to be handled properly by an SEO firm. The keyword rich content is no doubt a wonderful asset for any site, but the design of the site must be such that search engine spiders can easily come and crawl the site. Search engine recognition is the key for getting any kind of success on the web for being popular. It may turn out to be a tough task for you to find out a SEO firm that specializes making use of the latest technology to make search engine friendly websites. The whole purpose of having a web presence will be lost if the sites are not designed keeping in mind the criteria of all the major search engines.

There are several SEO firms that specialize in providing different types of search engine optimization services to their clients. If you look around you are sure to find one SEO firm in your city that will deliver you with the best services. Every business is different, so you must find out if the SEO firm is able to provide your business with tailor made solution of optimization. Your business is at stake and you must make sure that you undertake the best methods that will benefit your business.

Steve Waganer has specialization in Web Marketing. He is expert in Effective search engine optimization,Search engine marketing,Social media optimization.To get the Seo tips from SEO Firm for your website to get high rank and top position in major search engines visit http://www.cometsearchenginemarketing.com

While the basics of Search Engine Optimization or SEO are pretty much textbook, it isn't the textbooks that you're competing with, it's the competition ... who within the most competative markets make it almost impossible to get to that search engine position of being number one. Discovering the Truth about Search Engine Optimization will require an analysis of every factor of optimization.

Professional SEO

Profession Search Engine Optimization (SEO) is more than simply understanding the goal of a website. The real SEO Professional, or real 'Search Engine Optimizer', will do extensive query-based keyword research because they know professional optimization needs a strong keyword foundation.

SEO professionals ask the all important question ... Who is the "target audience" or the "target market" ... and then, they work to create a website that brings their content to that audience through the search engines.

Search Engine Optimization (SEO) involves:

-Optimizing every page's page titles, meta tags, attributes, anchor text and more.

- Theming of the primary domain, sub-domains and supporting web properties (such as blogs, forums and companion websites).

- Content is king ... and paramount to good optimization.

- Search engine friendly GUI navigation (internal linking strategy). - A must have 'inbound link' building strategy (external links coming in).

The professional SEO (search engine optimization) knows that if you want to be found in the top of the search results for a competitive keyword term, you have to cover all your search engine optimization basics and more. That means both, exceptional website on-page and external off-page SEO, as well as a fully comprehensive link strategy.

Professional SEO Company

Any Professional SEO worth hiring understands that effective SEO (search engine optimization) constant continuing education because the search engine algorithms and the rules search engines use to position a web page within the search engine results page (serp) are always changing. The search engine most challenging to the SEO professional is Google. Here's Google's tips on things to look for in an SEO company:

- Be wary of SEO firms that send you email out of the blue.

- No one can guarantee a #1 ranking on Google.

- Be careful if a company is secretive or won't clearly explain what they intend to do. - You should never have to link to an SEO.

- Some SEOs may try to sell you the ability to type keywords directly into the browser address bar.

- Choose wisely.

- Be sure to understand where the money goes.

- Talk to many SEOs, and ask other SEOs if they would recommend the firm you're considering.

- Make sure you're protected legally.

- Professional SEO Strategy and Conversion

The truly Professional SEO and Search Engine Optimization Company understands that there are other considerations to be kept in mind.

For example, a website must not only be optimized for search engine spider algorithms, but it also has to remain optimized for the visitor as well. Ranking number one in all the major search engines is what gets the visitors to your website, but then the website must convert those visitors into actual sales.

Professional SEO is like Royalty

If content is king, then website design is queen. The combination of the two, if done correctly, will produce results for both your search engine rankings and your revenue. While keyword location, weight (absolute and relative), density, proximity, frequency, keyword targeting ... is a important part of the puzzle, how the code for the website is created and the linking strategies are equally considered royalty in the world of the professional optimizer. The knowledge of how best to accomplish that is always changing and that's why a real SEO professional who is on top of the trends, can be worth gold to the success of your business.

About the Author: Bobbie Grennier is an SEO copywriter and SEO web site writer at http://www.SEO-Writing.com. She publishes several blogs, but you're most likely to be interested in her Webmaster Blog at webmaster.typepad.com. Visit her web sites http://www.wild-wolf.com or http://www.wildwolf.ws for more SEO information or FREE reprint articles.

Every web site owner is always looking for the most effective way to generate traffic to their web site. A well written article not only creates an initial increase in visitors but keeps attracting new visitors for years to come.

Definition of Article Submission

Articles can be used as a promotional tool for marketing your web site. You write an article or have one written for you then post it on article syndication sites on the Web. People visiting these sites will republish your articles in their ezines, newsletters, blogs and web sites. For example if your article gets published in an ezine with 500,000 subscribers you will see a huge boost in traffic.

Top 10 article submission sites

There are hundreds of directories which allow you to submit articles however it would take hours to submit to all of them. Not all article directories are created equal. Not all receive the same amount of traffic therefore I have chosen the top 10 directories that get the most traffic.

Article Alley

Articles Base

Article City

Article Dashboard

Buzzle

Ezine Articles

Go Articles

Idea Marketers

Isnare

Search Warp

Why you should not use an automatic article submission service

1. Prevent spamming

Automatic article submission services will submit your article to thousands of sites simultaneously. This is like throwing mud at the wall hoping some of it will stick. The best article directories will not receive submissions from automatic submission services. This is to prevent people spamming their web sites with low quality articles.

2. Follow guidelines

Each directory has specific guidelines for submitting an article. If you are not aware of them your article may get rejected. For example if you submit an article to a directory that only allows a minimum of 400 words and your article contains 300 words it will not be received and you will have wasted valuable time.

3. Specific control

Manual submissions allow you to enhance your articles by including specific html tags. For example bolding the headings and sub-headings will make them stand out from the main content. Creating anchor text will boost the link popularity for your web site. This increases the effectiveness of your article by attracting more readers.

Conclusion

Don't only limit yourself to article syndication sites. Expand your traffic generation strategies by submitting to specific ezines that cover the same topic or place it on your blog or web site. Select 10 articles on the same topic and put them in a report or ebook that you can offer for free or for a fee. You are only limited by your creativity.

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Web Design, SEO, Hosting

Receive fresh, in-depth articles articles on how
to design, optimize and promote your web site by subscribing
to his "Marketing Tips" newsletter at: http://www.isitebuild.com/

Marketing is the whole process of delivering, distributing and selling your product. In marketing you have to find out what are the customers needs. Marketing is about finding new customers and marketing in the real world is completely the same like in home based business.

If you run a home based business, you need to know how to market your product, service and business opportunity, because getting traffic and finding new customers is the most important thing. Without good traffic you won't make those sales or you won't find people who would like to join your network marketing opportunity. Now lets talk about basic five ways of internet marketing which should be used by everyone.

The first way is to use Blogs. Start blogging about your product, network marketing opportunity, your home based business, your Google AdWords campaigns and so on. Blogs are free to use and they can really can boost up your business. Give it a go, try if it works.

The second way is to use forums on the internet. Whatever your niche is, there will be always a forum for your niche market and you can start posting in that forum, sharing your knowledge and experiences with others. People would start to recognize you and they would like to know more about you. This is why you should put your website on the forum signature, so that people could come directly to your website.

The third strategy is to use your friend lists of your MySpace, MSN messengers and so on. Probably you have got more than twenty, thirty, fifty friends. So why you should avoid to advertise to them? Tell all of them about your business opportunity, introduce them to your business and give them a hand if they need. You could even ask them to help you advertise your website to their friends.

The fourth strategy is to use emails correctly. When ever you send your email, add your link in the end of the text. Yes, let people know about your business and I bet at least 20% of your emails will attract new customers.

The fifth strategy is to advertise in real world. There are many companies which make leaflets or posters very cheap. You could make about a thousand leaflets, put a description of your business opportunity and your website link on your leaflet and you could deliver them around your neighborhood. You shouldn't avoid this advertising opportunity, because it is cheap and you can find a lot of potential customers.

Now you have got a clear view of what are the basic ways of marketing.

Robertas Domarkas is a seventeen year old, successful internet marketer. Visit his personal blog to find other great internet marketing techniques ant tips http://www.succeedo.blogspot.com

Writing of articles and posting to high traffic directories can be one of the most difficult thing to do for many online home business owners. However, in as much as you can get the best lead through the process of article writing, every uncomfortable efforts put into it to generate qualified leads is worth it.

Article marketing is one of the most effective way of building an email list for your home business. An email list for your home business should comprise of leads that are willing to buy from you.

From my experience in using article marketing, I found that article marketing leads are the most qualified leads in marketing anything you may have online. The reason is because people who read your articles have already known you.

For most who will be opting in to your list, they will do so after they have read so many of your articles and they are satisfied with the information in your articles. In other words you have already built a relationship with this people using your expert articles before they get into your list.

It is therefore easy to get this type of people to buy your products.

However, when you get subscribers from a different source, you have to prime them using your autoresponder email series to warm them up before offering them any of your products

So if you have a home business and want immediate sales and quick downline built, you need to start using article marketing as soon as possible.

To learn more, download my free report, "How to build a quick downline" here: Build A Downline!

Joe Okoro is an accomplished networker who has successfully used internet marketing to grow his downline for 3 years now.

The more I think about the parallels between writing and publishing articles with directories and hiring a sales rep, the more fun I am having with it.

One of the questions that people ask a lot about article writing is can they write about multiple topics or subjects. The answer like so many other things is a conditional, *yes, but.*

Let me explain a little first. The problem is one of perception. People have a hard time accepting that a life coach may also be an expert at crocheting. Somehow, one area seems to diminish the level of acceptance and credibility of the other.

Imagine if you were going in to buy a Lexus, and you decided you wanted to wait a little while before making a decision. Then the sale rep asked if he could come over later in the week and give you a free workup for a financial consultation? Most people, wrong or right, don't think the guy selling them their car is the guy they want helping them with their investments.

So, why is the answer, *yes, but?* Well, there is a way that you can do this and not have the negative impact or at least reduce the potential for it and that is use a different form of your name. For example, the name you see for in their main resource box and the name that they are branding is C.J. Miles.

Let's say a person has an interest that probably is not very compatible to their primary business, an interest in movies. Maybe they have always thought it would be fun to write reviews on movies. The best way for anyone to do this and minimize the impact would be for them to use the Cortney Miles form of their name. They could use any other version really, for example Cortney J. Miles. would be acceptable.

This has two benefits that are closely related, not only are people not very likely to make the connection between the two, the two different versions will not compete in the search engines: in other words, if you went to Google and performed a search on the name, *C.J. Miles,* you would not be able to pull up anything that was written or blogged under *Cortney Miles.* That's all you have to do if you have a couple areas that you have some expertise in and want to share with the world some of your unique ideas -- just use a different form of your name.

I want to reemphasize one point that I made earlier, that is don't worry about being perfect before you start writing articles. Write, get better, learn more, and when you run across something that you know will make a difference in previous articles, go back and modify your previous work. We should all be better in 6 months than we are now, I don't care who you are.

What if Dan Iverson could show you how to write about any topic on earth and make money? He'll teach you how to better understand human nature as it relates to e-commerce; how people, from their perspective, come to make a purchase on the Internet. I am talking about learning how you can pick a topic of interest, write about it, and with the right tools and a little research find connections between your readers and real products and services, of which you can become an affiliate and make money. Here is the best part. I will teach you all of this absolutely free. That's right, click on this link and you'll get the full Affiliate Masters Course Free. This is no joke, I promise once you start to read this course, you will see and learn the logical system of affiliate and information marketing. It will open your eyes to the greatest and most versatile opportunity in known history: the Internet. Even if you have a website, you can use these techniques. http://aggressiveinternetmarketing.net/free-tool.html

Introduction

This article shows you a way to use Squidoo to get multiple listings on the first page of Google results for your targeted keyword.

Squidoo enables you to create a dynamic interplay between your blog, articles and Squidoo lens. I have termed this interaction, the Squidoo-Google Dance. Hopefully, the reason for the name will become obvious as I explain each step of this strategy.

Basic steps to get on the first page of Google results

Here are the basic steps for the Squidoo-Google Dance:

1. Create a Squidoo lens on "Your Keyword"

2. Start a blog on "Your Keyword" (or re-focus an existing blog)

3. Submit both your lens and your blog to blog directories and the search engines.

4. Write an article on "Your Keyword" with the resource box linking to your blog AND your lens.

5. Submit your article to article directories.

6. Create links from your Squidoo lens and blog to your article(s).

7. Set up an RSS feed from your blog to your Squidoo lens.

8. Start posting to your blog with "Your Keyword" in your post title.

9. Ping the blog directories for your blog and squidoo lens with each post.

So what is happening?

You have created a dynamic interaction (dance) between your blog, your Squidoo lens and your articles.

• Your blog and Squidoo lens are being updated simultaneously.
• Your articles are creating backlinks to your lens and blog.
• Your blog and Squidoo lens are creating backlinks to your articles.

By pinging the directories, you are inviting Google to join the dance. Google continuously crawls the directories looking for updated material.

If you have multiple articles on the same keyword or topic you can also add your article feed from an article directory to your blog and Squidoo lens. Blogger.com, for example, now has provision for adding RSS feeds to your blog.

The result: multiple listings on the first page of Google

The net result of the Squidoo-Google Dance is multiple listings on the first page of Google for your target keyword. These listings can be from your blog posts, your Squidoo lens, your article in an article directory or website, your blog directory entry or even from your Squidoo tags.

If you have monetized your lens and your blog with affiliate product links, the Squidoo-Google Dance can generate increased income as well as substantial traffic.

Ron Passfield, PhD, is the author of an e-book on Squidoo affiliate marketing (and weekly updates via email subscription): http://www.squidoomarketingstrategies.com

Visit Rons Top 100 Squidoo lens for access to his email course and Squidoo marketing strategies, tools, tips and techniques: http://www.squidoo.com/squidoomarketingstrategies

Rons blog on how to do affiliate marketing with Squidoo: http://www.affiliate-marketing-coach.blogspot.com/

Copyright 2007 Ron Passfield All rights reserved worldwide

Article Marketing is a great tool to use when it comes to adding traffic to your site. If you are not familiar with what it is, Article Marketing is simply writing articles and submitting them to article reprint directories on the web.

As you know, having fresh content on your website and blog is key when it comes to getting search engine traffic. Many website owners and bloggers visit article reprint directories on a daily basis, in search of articles to use on their sites. When you submit an article to a directory, you are allowing other website owners and bloggers permission to add your article to their site - for free. However, they need to include an "about the author" box at the end of the article. You get to write what you want included in that box, so include a bit of information about the product or service you offer and include links to your site.

When the website owner or blogger puts your article up on the web, all of their readers will see your biography information and the links to your website. Your article could end up on hundreds or thousands of websites, and quite possibly, millions of people could end up reading it! Who knows how many people could click on your link?

It is very easy to find these reprint directories on the web. Just do a Google search on "free reprint article directories" and many listings will pop up. Some are highly targeted and feature only articles health articles; or only articles about food; and other directories are more general. You can submit your article to more than one directory, and there are even some software packages that will submit the articles for you.

The topics you can choose to write about are limitless. What is the focus of your website? Be creative and think of why someone would want to visit your website and create an article about it. Someone who sells Tupperware for instance, could easily write about food related items or take it a step further an write an article about the fact that the plastic containers are great for organizing toys, bathroom items or even nuts and bolts in the garage.

If you do not like to write, don't worry. You can hire a ghostwriter to write your article for you. You can ask other Internet Marketers for referrals on reputable ghostwriters. The prices for an article will vary, but an average rate is about $10 to $12 for a 500 word article. Once you discuss with the ghostwriter what you are looking for, they will write the article and send it back to you. Some ghostwriters may also include submit the article to reprint directories for you.

Are you struggling with writing content for your article marketing efforts? Learn the insider secrets of how to write a great article at http://www.squidoo.com/article-marketing-basics - absolutely free.

There are millions of article marketers in the World Wide Web today, making the competition in getting online users' attention stiffer than ever. If you are finding it rather difficult to cope up with cutthroat competition, these 5 marvelous ways can help you advance in this marketing technique:

1. If your clickthrough rate is not that impressive, I'd say do something with your titles. People are most likely unwilling to check on your content because they don't find your headlines appealing enough. Learn the ropes of writing effective titles to effectively get more people to notice your content.

2. Bank on your content. When marketers say that the success of your article marketing campaign relies heavily on the quality of your content, they were not lying. If your articles are well-written and offer sound solutions or answers to the questions and problems of readers, your potential clients are more likely to trust you and check on your website as they will feel that you are the person who can help them out.

3. Be consistent. Long absences can make your readers forget about you. Strive to write and submit articles on a regular basis to strengthen your online presence and credibility. This will also help you make your readers realize that you have so much information to impart.

4. Your articles must be factual. As a responsible writer, you must take time to check on your articles and verify if they are truthful so you can avoid misleading your readers. If you are presenting new concept, I suggest that you back up your claims with studies and other relevant data to make your content sound credible.

5. Use keywords. One of your main objectives in writing your articles is to attract search engine traffic. You can easily do so by sprinkling relevant keywords and search phrases on your content.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

It is a well known fact that Book Review articles on online article submission sites seem to get more traffic then you might imagine. Therefore it makes sense to write a lot of book reviews. Obviously you own lots of books, but how many book reviews have you actually written? You need to take an inventory of the books that you have already read and make some book reviews of them.

One recommendation I have is to go through your library, office and house and make a list of all the books you have. This is good too incase of a disaster. You can download a Template free from Microsoft. Go to MSN and search "Microsoft Office Templates" then search "Book Lists.

And print it in the size you wish and then start this project. Then take a yellow highlighter and mark the book reviews you wish to do first. Start a word file and put those titles and the authors at the top of the Word Files, one for each;

Crime and Punishment by Fyodor Dostoevsky; Book Review from You

By putting your name after it you insure that there will not be a duplicate title here. Or you can put a catchy 3-word phrase after it too.

Next please make five sentences that summarize what you most got out of the book. Space the sentences out with three spaces. Then go to the next book and do this until you are done with all those highlighted on your list.

Then put a paragraph between each of those sub-titles and an intro-paragraph about the author or a general reason why this book was important to your life, business, writing, family, career or whatever.

I certainly hope this article is of interest and that is has propelled thought. The goal is simple; to help you in your quest to be the best in 2007. I thank you for reading my many articles on diverse subjects, which interest you.

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/. Lance is a guest writer for Our Spokane Magazine in Spokane, Washington

Internet Marketing offers limitless opportunities for income creation by accessing the power of the World Wide Web. With access to the online masses, you have the potential to reach an unimaginably immense audience with your products, marketing and promotions. But how do you begin to tap into the power of the internet? PPC, or pay-per-click ads, although popular, are expensive. Used incorrectly, these can result in a tremendous loss of money and the traffic can dry up as soon as the investment capital does. Enter article marketing a free way to reach thousands of people very quickly, bringing long-term traffic to your website on a daily basis.

So what is article marketing? Put simply, article marketing is the writing of free articles that point back to your website or product. These articles are submitted to article directories across the internet, and from there they can be used by other people for content on their websites, with the condition that your author bio box remains in tact. This is the true beauty of article marketing a few minutes of your time can yield months of results!

Lets look at the basics. An article is approximately one page of text, using Microsoft Word. Articles generally contain between 400 and 700 words, and are informative and helpful to the target audience. You can find word count programs on the internet. My favorite is: http://www.javascriptkit.com/script/script2/countwords.shtml - you paste your article into the box, click Calculate Words, and it immediately tells you how many words are in your article. You can even take the code from this site and put it onto your own website. Its completely free.

When writing articles, stick to topics you know well. Or find an article similar to the one you want to write, read it a couple of times, and then rewrite it entirely using your own words. You can also get some ideas from several articles, and then combine them into a totally new article. You can even purchase PLR (private label rights) articles and use them on your site as-is, or alter them and submit them to article sites (be careful with this one you must change them enough to be unrecognizable from the original, or you will be flagged for duplicate content).

To get your articles circulating on the internet, these are the most important sites available: http://ezinearticles.com, http://goarticles.com, and http://articledashboard.com. These three, in my experience, have the most users and the most clout with Google. They are all free to register with and submit articles to. Just be sure to follow their rules (especially EzineArticles), to keep from having your account suspended or your articles rejected.

Finally, make sure you create a bio box that will draw readers to your site. Your author bio should give a little info about you and give the reader incentive to come to your site. This is where the traffic comes from, and the amount of traffic good articles can generate will blow you away! Write useful articles, and you will find ezines and websites beginning to publish your articles, bringing in more traffic from their readers/visitors.

So what are you waiting for? Go write your first article, and get that traffic flowing!

Khemal Dole owns and operates http://www.PaychecksDirect.com, a completely FREE service which helps many first-timers and even experts find their perfect Work At Home job.

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First of all you need to research keywords that you want to rank for. There are many free tools that tells you number of search per month in Google search engine, and number of competing websites for each keyword.

The pages of your websites that you want to rank high, each need a different meta title and meta description tag. These are the two tags each page must have different from the rest.

If they are same like other pages, it will be harder to rank because they seem in the eyes of search engines as similar or identical pages.

If you have a keyword like Austin live music performances and you want a page to rank well for that keyword then on that page talk about something related to the keyword. You should add about 2 paragraphs and use the keyword in the paragraph though not too often.

If you have another different page and you want it to rank for something else do the same. Create two new paragraphs and use that new keyword.

It is good idea since you have many pages, that you optimize each page for just one keyword. It will be easier to rank. So if you have a page called Austin Music Bands do not try to optimize it for 4 keywords, but just one. Keep in mind, that if you have 14,000 pages, you can get ranked in Google for 14,000 different keywords if you optimize each page just for one keyword.

This is much easier than trying to rank one page for 14,000 keywords.

Now your home page should be optimized for general keywords, your main keyword for example. Again since you have many pages, not a good idea that you try to optimize your home page for all keywords.

Last thing to do for each page is changing the alt tags of images and if possible also add a title tag for the images and links. Title tag will cause a small yellow popup to appear when you place the mouse over the image or link.It's optional however it helps.

When doing the tags input the keyword you want to rank for that page. If you have multiple images do the following. If your keyword is: jazz artists.

For first image use jazz artists image:
2nd: jazz artists graphic
3rd: jazz artists online image
4th: jazz artists bands graphic

In other words they will be different but the keyword always remains there.

You are loosing pagerank because it is moving to pages that do not need it like for example Terms, Privacy, Login, Search and many more. All those links do not need to be ranked well in search engines, so you should use the nofollow tag on those links. Modify each page of your website which has those links and include the nofollow tag.

This is the nofollow tag:
rel="nofollow"

So change all links that you do not want to be ranked into nofollow. If you want a page to rank well for Austin Music Bands than whenever you link to it from within your website link to it using the anchor text Austin Music Bands. As often as possible.

On the sitemap of your website remove links that you do not want them to rank or add the nofollow tag to them.

Make sure you do not have error pages, 404 not found. To do this create a Google sitemap and submit it to Google sitemaps.

You need a free google account and some software that will create your sitemap.There are free software. Then login to your Google account and you should see details of pages that have errors. When creating your Google Sitemap exclude from sitemap pages you do not want to rank for like Terms of service, Login page, Forget password page and so on.

You only create the sitemap once.

That covers the onpage factors of your website. Most important thing I want you to know is the fact that since you have many pages, you can optimize each one just for one keyword. That makes things more simple and easy.

There are also free tools that will tidy and fix any html errors of your pages. It may take long to do all pages, but it is useful. Clean html code is better, spiders will read it faster and see it is not junk.

That is a plan to start optimizing a big website. Than focus on most important thing which is getting backlinks.

Get a FREE chapter from Karl Sultana ebook, 7 Days to Massive Search Engine Traffic to improve search engine rankings now.

One key part of being successful in article marketing is having somewhere for your readers to go once they've read your article. The link included in your resource box is one of the most valuable parts of the article marketing process because it brings you all the benefits everyone craves:

• more subscribers

• more traffic to Web sites and blogs

• higher sales of products and services

• influence and respect in chosen industry/niche

That is all great, but if you don't have a link at the bottom of your article where people can find out more about you there's really no point in writing and distributing the article at all.

In fact, this one key element having a Web site is a major barrier to some people who want to gain access to all the great benefits of article marketing but just don't have the time, money or expertise to publish their own Web site.

I found a solution to this problem and it's one of the easiest and most hassle-free ways I've found to implement the last piece in the article marketing puzzle.

*** Create a blog. ***

You can use the URL or web link, from the blog you create and put it into your articles. This is actually better than a normal Web site because people can leave comments on your blog. This shows that people are engaged and interested in what you're saying and offering.

It is very easy to do. And it costs you absolutely nothing.

1. Visit www.blogger.com I've used this service to create several blogs and it's always been a hassle-free experience for me. Each year they make the service easier and easier to use.

2. Follow their steps for creating a no-cost account on their service. Blogger makes it very easy to create one of these. All you really need to do is just follow the steps they tell you and you're done. You don't need a programmer or a techie person to help you out with this one.

3. Enter information about your business in the blog. I suggest posting short, informative pieces of information about you and your business. I call them mini-article. You can also post your full articles on the site as well. If you have a large group of articles like I do, you may want too space out those articles and only post a few a week.

4. Place the URL from the blog you just created in the resource box that you include in each of your articles. OK, if you're wondering what a URL is, it's very simple. It's the Web address that Blogger.com will give you for your site.

After completing these easy steps you'll have no barriers to entering article marketing.

Let's review:

Here's what you put in:

• writing an article

• distributing to article directories

• creating a blog for link-backs
  • Cumulative cost: $0

Here's what you get out:

• larger list of subscribers

• more influence in your industry

• more visitors and comments on your blog
  • Value: Priceless

Keep in mind: Blogs are better because they allow others to say how great your articles are. When new visitors come to your site they'll be influenced by previous comments and leave good words of their own. Once you have this set up you'll be able to concentrate fully on writing info-packed articles that truly benefit your target audience/niche.

This isn't a commercial for Blogger.com, but it really is the easiest way to set up a blog. If you want to try out a few other services consider: www.wordpress.org

I use Word Press for one of my other blogs and I like them, too. I did need a bit of help setting this one up. But in the end it was well worth it. See for yourself: http://www.articlemarketingformula.com/blog

Lisa Sparks is a veteran of the article marketing world, having published several hundred articles and authored an acclaimed book on the subject entitled, Power Words. Her follow-up to that book, Article Secrets Revealed is now a step-by-step home study course. Visit http://www.articlesecretsrevealed.com for more details.

By writing online articles, any business owner can generate traffic, raise rankings in the search engines, and establish credibility online. But not everybody can write a good online article. Here are seven tips to writing articles that succeed online.

Know your audience. Who are you writing for, and what information would they like to know? Are you writing for a techie audience, or trying to educate the general public? Your audience's needs will determine the tone of your article.

Keep it simple. Use language that's easily accessible-even if you're writing for a technical audience. The easier and more enjoyable your article is to read, the more people will identify with you-and become interested in your business.

Use sub-headings. People like to scan when they read online. Help them by using bolded sub-headings so they can skip to the parts of your article they're especially interested in. Long blocks of text may turn online readers off, but sub-headings make your article scan-friendly.

Avoid self-promotion. Online readers can smell an ad a mile away. Avoid promotional language about yourself or your product. You're not trying to sell here-you're trying to inform. An educational tone builds trust, but a salesy tone can drive info-seeking readers away. Most article directories will allow you to link back to your site in a resource box at the end of the article, and some reject articles that contain promotional links or language in the body.

Offer something of value. Even in short articles, offer expert insight. The web is crammed full of articles containing worthless filler and overstuffed with keywords. Instead, give good advice based on your own experience and knowledge. If you do this, you'll stand out from the crowd.

Your headline matters. The headline can make the difference between an article that gets read and one that vanishes into obscurity. There are several ways to write effective article titles. One of the best ways to do it-one that works especially well for the online format-is the "how-to" headline. These headlines tell readers what they can expect to learn from the article. Most online how-tos are arranged as lists of tips, like this one is. If this is the case for your article, use the number of tips in the title. For example: "Seven Steps to a Better Website" instead of "How to Build a Better Website."

Be brief. Online readers prefer things short and sweet. Most successful online articles are 600 words or below.

Write strong articles that offer valuable tips and insight, and you're sure to bring new business to your website. Article marketing is an excellent way to get your name out there, build trust and recognition, and generate new revenue.

Jennifer Williamson runs a successful business as an article writer in southern Pennsylvania, writing for clients all over the world. Find out more by visiting Catalyst Writing Services or checking out her writing blog.

SEO, as we all know, is Search Engine Optimization. There are so many factors of SEO that it is impossible to fulfill all the factors and achieve a 100% in SEO. There is no such thing as "perfect" SEO. Regardless, what we can do is take note of the more important factors, and achieve that as best as we can. And a major part of it is the "40:40:20 ".

According to the analysis of numerous sites, the "40:40:20 " seems to be rather accurate across major search engines like Google and Yahoo!. So what exactly is the "40:40:20"? The "40:40:20" is actually a ratio between "on-page" factors, "off-page" factors and page URLs, with 40% of search engine rankings dependent on on-page factors, 40% on off-page factors and the final 20% on page URLs. However, do note that the exact percentage ratio varies between search engines, though only slightly.

Keywords belong in on-page factors. You will need to have keywords, for every main page in your website, in the right places and with the right density. There should be keywords in the title, description and META keywords. An acceptable keyword density is about 2% to 5%. Some sites use a density as high as 7%, which is not advisable. An overly high keyword density is known as "keyword stuffing". Keyword stuffing might have a negative effect on a website's ranking with the search engines.

Off-page factors center mainly on links; links from within your site's pages and backlinks, which are links from other sites, that link to yours. It is a rule of thumb that to rank well, backlinks are a must. It is however, probably the most difficult to achieve. It is necessary to constantly get new backlinks, or your ranking might drop! One of the methods most used would be article marketing.

Your website and its pages' URL take up the last 20% of the ratio. Webpages with keywords in the URL rank better on search engines. Try putting your key search terms in the page's URL. This will have a significant effect on ranking.

Lastly, there are SEO tools available, for free on the Web. Ablewise.com, a classifieds website, has just come up with new SEO tools, too. Make use of these free tools to improve on your website's SEO, to cut costs.

The author writes occasional articles of interest in finance, advertising and IT related topics.

Article marketing has emerged as the easiest, fastest and least expensive way to build traffic to any website, and build name recognition for yourself as an authority in your field.

In a nutshell, it works like this. You (or someone you hire to ghostwrite for you) write a number of short articles that typically range from 300 to 900 words in length. You keep the articles informative, without an overt sales message. The tone of your articles must be helpful and useful to readers who have an interest in your topic.

Next you submit your articles to any of the hundreds of online article submission sites, also known as "article banks," and agree that anyone can reprint your articles for their websites under certain conditions. These conditions include the fact that you maintain your copyright over your own materials, that the article be reprinted exactly as you published it, without any changes, and that your name and website also be kept intact.

Finally, and most importantly, the person reprinting your article must agree to also publish your "resource box" along with the article.

The resource box is where the magic of article marketing takes place. This is where you can put your sales and marketing message. It is also where you tell readers about yourself and about the services you offer. And finally, the resource box is where you place a link pointing to your website.

When people read your articles, whether they find it on the article bank you submitted the article to, or on another website that reprinted your article, they will naturally read your resource box as well. They may then click on the link to your website and get more information about what you can do for them.

But the key word here is "may." If your resource box does not motivate readers to click on your link and visit your website, the whole effort involved in writing the article will go to waste. Many people spend a lot of time writing very high quality articles only to let down when it comes to crafting the ideal resource box.

Don't make this mistake, make sure your resource box gives readers a reason to click on that link. Don't just offer a benefit, for visiting your site, offer benefits they can have right now. Use phrases like, "find out how," or "learn more about," or "don't lose another minute." Appeal to your readers' need for immediate gratification, and you get more clicks and more visitors for every article you write.

Charles Brown is a copywriter and internet marketer who teaches entrepreneurs how to create superior marketing campaigns, write compelling web content, capture more leads, build huge email lists and use autoresponders to turn casual website visitors into buyers. His popular newsletter, Tightwad Marketing Ideas is a must for any entrepreneur wanting to successfully market any business without spending a fortune.

With the steady and fast acceleration of the web in every aspect of life, internet marketing services has now grown to become the most popular web service used to strategically proceed towards a profitable return for any business. Many describe internet marketing as an endorsement of your products and services online. For an effective and profitable business endorsement, one requires to religiously follow certain set guidelines so as to ensure better return from your investment.

The most essential use of any internet marketing service is that it adds to your website traffic inflow. It creates a brand name for your website through its ad campaigns and it also establishes a place for your goods and products in the industry. Before you begin your internet marketing plan there are a few things that you should always remember in order to ensure a profitable internet marketing strategy.

The first step in internet marketing service is to set your target buyers. Meaning, you need to identify the niche market for your product. This will help you to further take steps considering the requirement of your buyers so that you serve only what they wish to have on their plate.

Once your buyers or clients have been set aside, you need to concentrate in making a wholesome internet marketing strategy. Here you shall not only consider your market and their requirement but also your goals, your objectives and your resources. Without these fundamental facts it is difficult to proceed in your internet marketing services.

Next comes the designing and branding part of your online business. Here you need to keep your target audience in mind always, and then move forward towards designing your banners and ads. The content for these ads must be catchy and appealing to the target audience. You must also always remember to adapt newer and different approaches to your internet marketing strategy in order to excel in what ever you are doing.

About the Author- Meenakshi Wali is an expert in Internet marketing solutions, presently working with Rupiz Media LTD., one of the leading internet marketing company, offering online marketing services, SEO services and search engine marketing over the globe.