What Is Bum Marketing

Writing articles has been one of my key lead generating marketing strategies and has allowed me to effectively promote my e-zine and gain a ton of new subscribers. But how can writing a few short articles make an impact on your business? Begin by submit your articles to OTHER people's e-zines.

This is where online (information) marketing is at its best. Once you've written a few articles you can go on to recycle those articles and have them published within other people's e-zines and on numerous other websites across the Internet.

Never has there been such a simple way to take the legwork out of marketing. Article submission is by far the most EFFECTIVE, FASTEST and FREE way to promote your e-zine effectively ... and promote your products and services too.

What Are The Benefits of Using Articles to Promote Your Business?

1. Build Credibility

Firstly articles provided your clients and prospects with free valuable information. It enables you to demonstrate your expertise, introduce your readers to the way you work and provide them with details of the type of services, products and programs you offer.

2. Promote Yourself

It's considered perfectly acceptable practice to provide a resource box at the bottom of each article. This provides an opportunity to promote yourself and your e-zine, but do beware not to put too much emphasis on your 'business' though. Focus on promoting your free e-zine first. Once you have people signed up to your list you've then captured them and will be able to tell them more about your products and services at a later date.

3. Gain Massive Exposure

You can quickly gain a mass of online exposure to THOUSANDS of untapped prospects at one time. For example, in recent weeks I submitted an article to a free online publication site and waited with baited breath to hear the outcome. I was absolutely overjoyed when the acceptance email came through and I learnt that the publication had thousands of subscribers! You can imagine; it wasn't long before I received an influx of new subscribers for my e-zine in direct correlation with that particular article.

4. Submit Your Article Directly to Niche Publishers

I recommend that you submit your articles directly to publishers who target a similar readership as you. For this you might like to try the Directory of Ezines who offers a reliable and credible list of e-zine publishers that target the same niche as you.

5. Drive Traffic to Your Website

Recycling your articles and posting them on your own blog or website is a great way to drive traffic back to your site which may have not otherwise found its way there. Search engine spiders love fresh content so when you regularly update your website and blog you automatically gain a higher ranking in the search engine results pages.

So How Can You Get Started?

Submit Your Articles to Online Content Directories

There are hundreds if not thousands of free content sites on the Internet that will allow you to submit your articles for other publishers to use. Here are just a few to get you started:

www.GoArticles.com

www.SubmitYourArticle.com

www.Freezinesite.com

So, you can see now how a few hours spend writing a short article can go a very long way in getting your name out there, making you famous and building your very own fan-base!

About The Author: Victoria Player - The Marketing Coach is the founder of Innovation Coaching . She is also the author of the weekly publication 'Magnetic Marketing Tips'. If you're a coach, consultant or othe solo-preneur who's struggling to attract paying clients and you want to learn inexpensive marketing techniques that will boost your business then take a look at her free tips now at: http://www.InnovationCoaching.co.uk

posted by legitimate-internet-jobs99617  # 10:50 AM 0 comments

If you have ever been to Las Vegas then what I am about to tell you will probably ring a bell in your mind and make you say "ah ha", but if you have not been there it will still make a lot of sense in regards to what it means for your link exchange program.

Before we get to that I just want to make sure you are up to date in our series on how to properly go about using some tips we already shared with in regards on how to raise that Google page rank.

By now you have read our first three articles on raising your Google page rank (available to read from our website). You know that you need to get other websites to link to yours which helps raise that score. You also know that not all links are created equal and that in order to have your website look favorable to the Google algorithm you need to exchange links the right way.

Now that you are up to speed lets get back to our Vegas analogy. When you go to Vegas and enter into a casino (most of the big ones anyway), they set it up in such a way where you need to go through the entire casino floor in order for you to exit. If you think about it, it makes perfect sense for them. They do not want people coming in and then turning right around to leave. They want them to walk through, listen to and see the sights and sounds of the slot machines, table games, drink girls and so on. Chances are people will stop to play a quick slot, maybe pick up some literature on a show you name it. None of this would be possible if people were allowed to walk in and then walk right out.

So what does this have to do with the Google page rank? I`ll give you a second or two to see if you can think of where I am going with this...ok a little longer...a little longer. Give up? The analogy is one way. The casino is trying to create one way traffic in order for the customer to stop and spend a little money. Think one way for an explosion of Google page rank increase.

The strongest link you will ever have linking back to your website is....a one way link. One way links carry the greatest weight in the Google algorithm. A one way link, if you think about it, tells Google that the website where the link can be found thinks highly enough of the website it is pointing to that it is willing to tell its visitors about it and not have a link point back.

If you want to increase that Google page rank, and do so in a hurry, then you need to get yourself one way links. It is by far one of the strongest links you can have pointing to your site.

The next question is obviously how do you get one way links. Look for websites, such as classified ad sites, promotion sites that allow you to create free ads. Our site, MySpace, Facebook are a few I can think of off the top of my head that allow this. Simply place the ad or promotion with the link back to your site, then continue to re-run the ad or promotion every time it expires. It may sound daunting to do this every 14 to 21 days, but imagine the weight of a one way link from these high ranking websites to your site. It will drive that Google page rank right up there.

So get your link exchange program going, get those one way links and start raising the Google page rank. In our next article we will talk about the importance of dates and time and what it means to the increase in your Google page rank.

By: Bruce A. Tucker

About the Author:
Bruce A. Tucker is the Associate Director of http://www.Indocquent.com, an online resource that allows web surfers and internet businesses to post their products and services for sale and hire in 20,000 cities throughout 200 countries around the world free of charge.

posted by legitimate-internet-jobs99617  # 10:49 AM 0 comments

A powerful way to attract visitors to your squeeze page is to use link building and link baiting strategies. Link building refers to creating one way back links to your squeeze page. Some of the most successful link building techniques are blogging, forum posting, article marketing and paid advertising.

One way links are very important if you want to encourage people to visit your website. However, links need to be genuine and from relevant websites. Furthermore, natural link development strategies work much better than fast, artificial development of external back links since search engines, particularly Google, will likely penalize you for doing so.

Article marketing can effectively and naturally generate back links to your squeeze page. However, back links for the sake of multiple links is a mistake that can backfire. Rather than submitting your article to hundreds or even thousands of directories via article submission sites, it is better to submit your articles to a few high traffic websites. The key is to write quality articles regularly that link to your squeeze page. From these few sites (and ezinearticles.com should definitely be one of them) people will access your articles for their own websites and ezines and over time more and more readers will click on the links provided and visit your squeeze page. Furthermore, if you use a good keyword based title and sprinkle high search keywords throughout your article, you will also increase the search engine result page (SERP) rank of the articles as they appear on various article directory sites. This enables regular searchers to locate your information and link to your squeeze page.

Blogging, forum posting and paid advertising are also great link building strategies that can increase visitors to your squeeze page. You can create your own blog and regularly write for it, including links to your website and squeeze pages. However, for this strategy to work you will also have to use SEO strategies to increase the visibility of you blog. It can be quicker and easier to write articles and comments for other high traffic blogs. In so doing, you will generate relevant back links to your squeeze page and increase its visibility. Forum comments achieve the same benefit. Even if you cannot place a link to your squeeze page in the comment itself, most forums will allow you to include a link to your website in the signature section. Finally, placing paid advertisements on respected, relevant high traffic websites will provide back links to your squeeze page which people can directly click on and which will also contribute to an enhanced SERP position.

Using link building strategies can drive significant web traffic to your squeeze page and apart from paid advertising, these approaches are free. By gradually and consistently generating relevant back links, you will attract both direct visitors to your squeeze page as well as improve your SERP position which will lead to more visitors from people who are searching for your information.

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posted by legitimate-internet-jobs99617  # 10:48 AM 0 comments

Article marketing can easily give you great online revenue as it is proven to boost both your web traffic and your sales potential. The keys here are focusing on your content and being consistent in delivering excellent articles on a regular basis. These will help you create a strong online presence that can potentially lead to huge following and wider client base.

1. Limit your topics to the issues relevant to your target niche. If you are selling diet pills or promoting weight loss program, you should focus on writing about weight problems and tips on how to resolve them. By doing so, you will be able to attract people who would like to lose weight. These people are the best online visitors you can ever have as they are more likely to become interested on what you offer, thus increasing your sales potential. As this secret is truly impacting, let me say it again. Keep your content focused on your target niche so you will be able to drive qualified traffic to your website.

2. Submit your articles to publishing sites and article directories. Millions of people are accessing these sites on a regular basis when they are looking for specific information. These are the sites that can give your articles maximum exposure so they can reach your target market and hopefully, have them republished by other webmasters and bloggers.

3. Sprinkle keywords throughout your articles. With the popularity of search engines, online users today are searching for information with the help of keywords and key phrases. To make your articles easy to find online, make it a habit to incorporate highly searched keywords on your articles that are relevant to your target niche.

4. Consider keyword density. While it is important to make your articles keyword-rich, you must be careful not to stuff your content with too many keywords to avoid being penalized by search engines for keyword abuse.

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Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

posted by legitimate-internet-jobs99617  # 6:48 AM 0 comments

It is always good to consider the type of opt-in pages you can create before building your list. There is always the traditional opt-in page with a sales letter format and an opt-in form, but here are 2 more unconventional ways you can use to create an opt-in page to explode your list:

Unconventional Tactic #1: The Video Opt-In Page

This kind of opt-in page has a video at the top. This video can be a tutorial video, or simply a call to subscribe to the list. This video can replace the bulleted points or be an addition to the opt-in page. Video can increase conversion rates. Do your own testing first to decide if video is right for you.

Unconventional Tactic #2: The Content Opt-In Page

This opt-in page provides some content in the form of an article or two before asking for the opt-in. By providing some useful and compelling information that improves the reader's life, he will feel compelled to subscribe to your list to receive more information. This tactic also works well to increase your Quality Score with Google Adwords, if you are using that advertising avenue. Because your page has more content, it is viewed more favorably by Google.

There you go, two kinds of opt-in pages you can test out to boost your conversion rates and subsequently, your list size. Go ahead and build your list now. It's your number one asset in your business. Create a video, or write an article. Act now to build your list!

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

posted by legitimate-internet-jobs99617  # 6:13 AM 0 comments

Before you begin choosing products to promote, know what your niche or topic is, what you will be building your list around. You want this to be easy, right? So you'll want to have that figured out. It can be about something you are very knowledgeable in. Maybe there is something you've always wanted to learn about. Have a teleseminar series and invite a lot of people who already have lists, with great products to offer, and ask them to partake in your interview series.

Sellers always want more exposure and ultimately be able to sell more of their products. So what they do is they promote your teleseminar series as part of the agreement to do a series with you, promoting their products and services. Of course you will have a thank-you page people will be redirected to after they opt-in for that interview series. On the thank-you page, put your affiliate link there so subscribers have the opportunity to purchase from you right away if it so tickles their fancy. You sell one of their products and you earn an affiliate commission. After that, hold your series of interviews, webinars, podcasts, etc. and watch your list grow!

Through your efforts, you begin making lots of money, the person who's products you are promoting is making lots of money, which makes everybody happy. Then do it all over again. Build up a series of recordings about something you want to learn about and be an inquisitive interviewer. Do a series about something you are knowledgeable in and be an expert interviewer. Get about 10 to 15 people who all have lists that they would promote to your list, and that's how it all starts and then gains momentum from there.

Then find at least four products, which you can do at ClickBank.com that apply to your niche or topic. Before you promote products and services to your list, however, you must try those products for yourself. You don't want to promote a product that you have no idea if it is a good product or not. Be honest with your list! Then you can feasibly offer them to your autoresponder list. Start with a few messages, and add more as your list grows. You will want to offer more and more value to the people on your list. It is crucial to build strong, trusting relationships with your people, because it is a solid reason for them to become long term customers and those customers will recommend you to more customers, and so on. You have now built yourself a respectable reputation and therefore, continued business.

Affiliate marketing takes the guess work out of internet marketing. You don't have to worry about customers, inventory, shipping, etc., the seller handles all that. You just need traffic, and to get traffic, you must target your audience, give them what they are asking for, and always offer value. I had tried my own venture with the travel industry, and ended up trying to reinvent the wheel. The more I learned about affiliate marketing, the money to be made, and the ease with which it can be done, the less I struggled. Now I go with the flow and I find plenty of wonderful products to promote. Your audience and products are there, you just need to drive them out of the woodwork!

Andrea McClure is the creator of Perpetual Affiliate Profits, where you can find the latest in earning profits as an affiliate marketer and the fastest, easiest ways to get it all rolling. Get instant access to your free newsletter! Visit: http://www.perpetualaffiliateprofits.com

posted by legitimate-internet-jobs99617  # 5:44 AM 0 comments

Here are ten strategies that will work wonders on your online sales results when used for the right situation.

1. The "Feeling Guilty?" Strategy

The "don't purchase our product if you're going to feel guilty about others struggling to (your product's benefit)..." strategy tells your prospects that other people will have a harder time gaining their desired benefit without your product. It uses reverse psychology and many people do feel guilty when they are gaining a benefit while others are struggling.

2. The "Valuable Skill" Strategy

The "this one skill alone is worth (number) the cost of (your product's name)..." strategy tells your prospects that your product will give them a skill that will pay for itself. You can relate the payback to money, emotional or physical rewards that they will get.

3. The "They Are Lazy" Strategy

The "you'll (benefit) while your friends just sit on their butts..." strategy tells your prospects that they will be improving their lives with your product while their friends don't do productive things. It will show them that your product will give meaning and purpose to their lives. You also could be more specific about the non-productive things your friends are doing. For example - partying too much, sleeping in too much, watching TV too much, talking on the phone too much, etc.

4. The "What Problem?" Strategy

The "you say you have a (topic) problem? What (topic) problem?..." strategy tells your prospects that your product will make their problem disappear. You could also compare all the different levels of people who decided not to solve their problem. For example, some people may do okay, some will just get by and some will fail, etc.

5. The "Unsaturated" Strategy

The "grab the unsaturated resell rights to (your product's name)..." strategy tells your prospects that your resell rights product isn't old or outdated and available for sale everywhere else. Most marketers know that highly saturated resell rights products affect their ability to make a profit with them.

6. The "Resell Comparison" Strategy

The "compare my resell rights collection with my competition ..." strategy tells your prospects that they can go and check out your competitor's package because yours is way better. You can mention your resell rights collection is always updated with new titles and the products they sell get regularly updated. You can also mention your pack isn't like those big, old reports packages and e-book packages that are sold all over the Internet.

7. The "Keep This Safe" Strategy

The "print this out and read it now..." strategy tells your prospects that your sales letter is important enough to actually print out and read. You could always mention that they will learn so many valuable strategies from it, they should keep it posted on their desk, place it on their bookshelf or keep it locked in their safe.

8. The "1 Minute Application" Strategy

The "filling out this (number) minute application could (your product's benefit)..." strategy tells your prospects that you are accepting applications for people to purchase your product. If it's a short application, tell them how little time it will take them to fill it out. By adding an application to your selling process, you can say that not all the applications will be accepted, so it will make them really excited to buy if you select them. It's like they beat out others for the chance to gain their desired benefit.

9. The "Resell Gifts" Strategy

The "each person contributed a (resell, master resell or private label) rights product to this package..." strategy tells your prospects that if they purchase your product they will get the big resell package for free. You can tell them they can even add their own resell product to the package. You can tell them this package as a whole is only available to customers of the product you are currently offering.

10. The "Camouflage" Strategy

The "give away or sell this sales report..." strategy tells your prospects that you converted your sales letter to a report format with valuable pieces of information. You could even allow them to brand your sales report so they can earn commissions from it. It will spread your disguised sales letter virally all over the Internet.

See http://www.Web-Profits-Now.com to see how to start a profitable Internet business fast with absolutely no experience. This is one site provided by Millennium Services Group (http://www.Millennium--Services.com), run by R.T. Markovsky

posted by legitimate-internet-jobs99617  # 5:44 AM 0 comments

Article marketing is considered one of the best, if not the best, website promotion strategy today. When you write articles with useful content, search engines will be able to provide you with the best traffic when your target market searches for your articles.

Here are the latest steps to improve your article marketing campaign:

1. Write for your readers. Article marketing can definitely augment your website traffic, it can also increase your sales while you establish your expertise on your chosen field. However, these can only happen when you are able to provide online users with information they need through your articles. To make sure that your articles are targeted, ask your potential readers what they need and what they want and supply the answers in the form of articles.

2. Make sure that all your articles are original. To excel in article marketing, you must not copy somebody else's work. This will not only hurt your credibility online but you can also be penalized by major search engines.

3. Distribute your articles. Aside from major publishing sites, you can also post your articles on your blogs, websites, or ezines. You can also allow other webmasters to use your articles as long as they include the link of your webpage. To make sure that your articles will be highly distributed by both webmasters and online users, make sure your content is fresh, useful, interesting, engaging, and well-written.

4. Strive for excellence. Continuously improve the quality of your articles and never get tired of submitting them on websites that can give you quality, organic traffic. Do not stop learning the process of article marketing by constantly reading eBooks, tutorials, articles, and marketing guides. By doing so, you will not miss the latest tricks and techniques that are constantly being introduced by the experts.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

posted by legitimate-internet-jobs99617  # 2:58 AM 0 comments

The persuasive title is the most important element on the SEO article, it must be a tempting promise to the reader and at the same time optimized for the search engines, i.e. it must include the main keyword of your online business ideas.

1.Research The Keywords Of Your Online Business Ideas.

It is useful to spend some minutes to select the right keyword, which are related to your online business ideas website, have around 1.000 Overture searches per month and appears on the Google results around 10 million times.

Research also the top 5 sites on the Google result page and if some of them have unperfect onpage search engine optimization, your online business ideas SEO article chances are good to rank high, because your article has only the onpage seo in use.

2.Put The Keyword Among The First 3 4 Words Of The Title.

My experience is that when the keyword of your online business ideas is among the first words of the title, it brings two clear benefits: it tells to the reader right away the topic of the article and the search engines will more easily pick the keyword.

3.Write The Title With Upper / Lower Case.

Look at the title of this SEO article and you will see what I mean. Alternatively you can write the minor words of the online business ideas article with the lower case, if you will, but do not use all caps, because they are hard to read.

4.Never Use Quotes In The Title.

Why? Simply because the editors of the article about the online business ideas will never accept that. One editor once said to me, that a headline is a headline, it just cannot be a quotation.

5.Do Not Use Your Name In The Title.

The correct place of the author name is in the bio box of the SEO article and most editors will remove the author name from the article title of your online business ideas, teaser or the body copy.

6.Do Not Use HTML In The Title.

I do not know of one directory, which accepts HTML in the title. It is simply forbidden.

If your title contains keyword, which is actually searched and the title is written in a persuasive way, your SEO article will be read. What a fantastic chance to pre-sell the online business ideas of the landing page!

SEO article tips for online business ideas to make money online.

Visit: Way2Miracle.com

posted by legitimate-internet-jobs99617  # 2:22 AM 0 comments

Article writing and marketing works when you do it right. Here are 5 mistakes to get out of the way so you can do it right.

Mistake #1 You Dont Submit Any Articles I know it sounds silly, but many people write their articles and never submit them. Either they do not get around to it, dont know how, or are afraid of getting rejected by the article directories.

Solution: Submit your articles! Make it a goal to submit your first article before your head hits the pillow tonight. While it is unlikely that you will get rejected, even if you do, most article directories will work with you to get you accepted.

Mistake #2 Boring Key Word Empty Titles The purpose of the title for your reader is to make the reader want to read your article. The purpose of the title for the search engines is to have key words in your titles that will get picked up by the search engines.

Solution: Design a title that pulls the reader in with benefits and uses key words in the first four words of the title.

Mistake #3 Academic Summaries If youre the purpose of your title is to pull the reader into your article, the purpose of your article summary to pull the reader even further in. Most people write an academic sounding summary such as This article is about blah, blah, blah.

Solution: Write an article summary that defines a problem that needs to be solved and then promise to solve it.

Mistake #4 An Un-Optimized Article Body I see it all the time someone writes what is perhaps a decent article but then places it in the body submission field as one big chuck of text. What is the problem with that? This makes it tough to read online and gives the impression that this will take a long time to get through.

Solution: Break your article body up with lists/bulleted points, sub-headings and block quotes.

Mistake #5 A Pointless Resource Box The point of your resource box is not to create an online ego wall like the wall in your office with all your diplomas and awards. The purpose of your resource box is to get the reader to click through to your web site and become a visitor, prospect or customer.

Solution: Give your reader a good reason to click through to your web site by letting them know there are more good tips on your web site like the ones they have just read. Include at least one complete link (http://www.yourgreatdomainname.com) back to your web site.

Avoid these five mistakes and implement the solutions before you submit your articles.

To listen to an audio clip about these mistakes, recorded from a live teleseminar on Article Writing & Marketing, you are invited to visit http://www.TheArticleGuy.com/5mistakes1.htm

If you would like to banish writers block forever and write away, right away, then get yourself a copy of my 26 Article Writing Templates with Examples at http://www.TheArticleGuy.com/articletemplates.htm

You can also subscribe to The Article Writing & Article Marketing Tips Newsletter delivered to your email inbox twice a month from Jeff Herring, The Article Guy.

posted by legitimate-internet-jobs99617  # 1:52 AM 0 comments

Search engine optimization is the driving force for internet traffic to websites and ebooks specially formulated for the purpose as an incipient powerhouse!

As Google and other crawlers like Alexa, which give us that all important page rank, are scanning through more and more ebooks these days (just type any term in Google Scholar and see what's there for the reading), links for many internet searches these days end up directly to passages or sentences within them. With the strong lure of free downloadable 'collectable' online books, this can compel readers to download the document or, if your book is totally online, continue reading other pages. Imagine the potential it has to generate links and traffic for you!

Let me give you an example of what an ebook on the subject of search engine optimization itself might do, applying the power of search engine optimization!

Search engine optimized ebooks are sought after by web designers, content writers and technical writers, as they can use these techniques to enhance the marketable scope of their work. It is very important to know the techniques before creating a web site, or content for a web site. Therefore a strong search engine optimization principled ebook, ranking high on the search engines, will instantly reach millions of web writers and designers, many of whom would be downloading it if given free! There are a host of SEO and internet marketing based products which could be instantly marketed through a book, all producing money through the affiliate income generated by links, not to mention the fact that it boosts the sale of any product which you intend to market yourself. Imagine if you reach the top 10 on Google when it comes to searches involving SEO or internet marketing itself! You have already created a best-seller ... and become an expert on the authority! Not to mention the clickable assets your book is passively generating in the background! Your book can also be promoted and resold by other web designers who want their customers to know about the benefits of search engine optimization, thus leading you to a cascade of self-generating profits.

The opportunities are limitless!

Are you looking for honest information and advice on internet marketing and working at home. Visit my website WAHMDaily.com Get your free Money Making Report as a thanks for visiting. Feel free to distribute this article in any form as long as you include this resource box.

posted by legitimate-internet-jobs99617  # 1:50 AM 0 comments